East Lake Pet Talk + Podcast

Veterinary Hospital’s Podcast Website Redesign

East Lake Pet Talk Featured ImageEast Lake Pet Talk + Podcast is a community focused interactive podcast website presented by the East Lake Veterinary Hospital. Their project goals for the website redesign included:

  • Refresh visual appearance of the website with the goal of having a cleaner, simpler interface.
  • Ensure website is responsive (adapt automatically to look great on all devices including smartphones and tablets).
  • Tailor how the content is organized and available for viewers. Consider using Categories/Tags to organize Posts.
  • Aim to increase the informational and educational value of the website.
  • Increase length of time visitors spend on the website.
  • Increase number of newsletter subscribers – work on determining and communicating benefits of newsletter. Create a ‘success’ page to direct visitors to after successful newsletter subscription.
  • Create an open channel of communication for greater engagement on our content.
  • Add a social media feed plugin to display social media activity to website visitors.
  • Create a page of ‘Recommended Products’ featuring Amazon Affiliate products.
Before:
East Lake Pet Talk + Podcast before redesign
After:
East Lake Pet Talk + Podcast website redesign

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