Revolutionize Your Page: Real Art Direction on the Web – Jen Simmons
ART DIRECTION The web industry doesn’t quite have a handle on it yet. But for a long time she didn’t really understand what it meant either… Art direction is about being in a conversation, telling a story. What kind of decisions do we need to make for people to...
Designing Meaningful Animation – Val Head
Understanding how use animation effectively can make us better designers. But, not everyone agrees with that sentiment… What people are afraid of is an entire internet of content flipping in and sliding and swirling like gochat’s website. But what it also could...
Designing for Performance – Lara Hogan
Performance is user experience… and users expect a 2 second or less load time. After 3 seconds, 40% will abandon your site. They recently did some tests on their site relating to performance: On ETSY they ran a test where they added 160kb of hidden images for mobile...
